The Google Business Profile connector
Your Google profile, run from ChatGPT or Claude.
Connect your Google Business Profile to your AI in a few minutes. Then just ask: reviews, description, links, menu.
€49/month per profile, no commitment
Reply to this week's reviews. Short and warm, and show me before you publish.
Sorbey · 3 reviews read on your profile
3 new reviews this week, 4.7 average. Here's my draft for the first one:
Best steak tartare in the neighbourhood, and such lovely service.
Thank you, Julie! So glad you enjoyed the tartare. See you very soon.
+ 2 more replies ready
Perfect, publish all three.
3 replies publishedon your Google profile
The missing link
Your AI can do almost anything…
except touch your Google profile.
Google won't let it in
ChatGPT and Claude can't connect to your Google Business Profile on their own.
Access is gated
Google's interface for business profiles is reserved for companies whose access request Google has approved.
Sorbey bridges the gap
Sorbey has that access. You connect your profile once, and your AI goes through us to act on it.
What you can ask
You write one sentence,
your profile follows.
No forms, no extra software. You ask your AI, in your own words.
- Reviews
Which reviews don't have a reply yet? Suggest a reply for each one.
- Rating and trends
How is my rating doing this month? What do customers talk about most?
- Profile links
Add our booking link to my Google profile.
- Description
Rewrite my profile description to highlight the terrace.
- Menu
Add the porcini risotto to the mains, and update the menu on my profile.
- Multiple profiles
Put the same ordering link on all three of our restaurants.
How it works
Three steps,
a few minutes.
Nothing to install on your computer. Keep the AI you already use.
Create your account
With your email address, in one minute.
Connect your Google profile
Through the official Google sign-in. You choose which profiles to link, and you can cut access at any time.
Add Sorbey to your AI
Paste one address into ChatGPT or Claude, sign in to Sorbey, and you're connected.
Pricing
One simple price,
per profile.
No commitment, no setup fee. 10% less from your 4th profile.
Sorbey Connector
-20% yearlyNo commitment, cancel in two clicks.
or €39.20/month on the yearly plan, €470.40 a year
Prices shown excl. VAT.
- Your reviews, rating and trends, read by your AI
- The review replies you approve, published on Google
- Profile description, phone and links (booking, ordering, menu)
- Your menu, sent to your Google profile
- Works with ChatGPT and Claude
- Access for your whole team, at no extra cost
- Invoices and cancellation on your own
Agencies and groups: 10% off every profile from the 4th, on a single subscription.
Need a custom website? It's quoted separately, outside the subscription. Let's talk
Security
Your profile stays
under your control.
- Official Google sign-in
- You authorize Sorbey from Google's own screen. We never see your password.
- You approve
- ChatGPT and Claude ask for your OK before they change your profile.
- A limited scope
- Your AI only acts on the profiles you've linked, and only with the connector's actions.
- Cut access anytime
- Remove Sorbey from your AI, or revoke its access from your Google account. We don't sell your data.
Agencies and groups
Managing several profiles?
One conversation is enough.
For local SEO agencies and restaurant groups: all your profiles in the same AI.
- One request, many profiles: “update the booking link for all twelve restaurants in the group”.
- One subscription, 10% less on every profile from the 4th.
- Your team gets access to the profiles at no extra cost.
Questions
What people ask
most often.
- What is it, exactly?
- A connector. It links your Google Business Profile to ChatGPT or Claude. You say what you want to read or change, in your own words, and your AI goes through Sorbey to do it on your profile.
- Which AI does it work with?
- Claude (on the web, in the app and in Claude Code, on every plan including Free), ChatGPT on a paid plan (Plus, Pro, Business, Enterprise or Edu), and any AI that supports MCP connectors, the open standard for connectors, such as Le Chat by Mistral. The setup guide covers each one.
- Can the AI do whatever it wants on my profile?
- No. It only acts on the profiles you've linked, with a set list of actions: read your reviews, publish a reply, edit the description, phone, links and menu. It can't delete your profile or change its owner, and both ChatGPT and Claude ask for your OK before making changes.
- How much does it cost? And for several profiles?
- €49/month per profile with no commitment, or €39.20/month on the yearly plan, €470.40 a year. From your 4th profile, each one costs 10% less, on a single subscription.
- I don't use AI. Is this for me?
- Not yet. You need a Claude or ChatGPT account: that's where you talk to your profile. If you first want to know where your Google profile stands, the free audit tells you in a minute.
- What if I need a website?
- We build custom websites for restaurants, quoted separately, outside the subscription. Email us at contact@sorbey.co.
Plug your Google profile
into your AI.
A few minutes to connect. Then you just ask.
No commitment · Cancel anytime